January 21, 2022

Jennifer Aniston Is Launching a Splendor Model

2 min read

Jennifer Aniston is the latest movie star to start their own model.

The actress teased her upcoming manufacturer, referred to as LolaVie, on her Instagram on Thursday, sharing two pics of her at a photoshoot with the caption, “Something’s coming.” Aniston tagged the LolaVie Instagram account in the photographs. The LolaVie Instagram page features three photographs with the brand’s start day of Sept. 8.

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In accordance to the U.S. Patent and Trademark Office, a trademark was submitted for LolaVie in July 2019 for attractiveness merchandise this kind of as “lotions for encounter and human body, non-medicated soaps for deal with and human body, non-medicated preparations for care of the skin, bathtub gel, deodorant and hair care preparations.”

A single of the shots on the LolaVie Instagram displays a blurry image of a attractiveness merchandise with condensation, quite possibly hinting at a shower product or service. The LolaVie web page presents shoppers to indicator up for updates on the manufacturer. Less than the brand’s logo appears the motto, “Naturally You.”

LolaVie is Aniston’s first brand name, even so she’s embarked on many business enterprise ventures in the magnificence market all over her job. Aniston earlier held a partial stake in the Unilever-owned hair care manufacturer Residing Proof, and served as its spokesperson till she sold her share in 2016.

Aniston also signed as the chief resourceful officer of collagen-based ingestible brand name Essential Proteins final year, the place she is assisting in products progress and appearing in ad campaigns. She’s also been a longtime spokesperson for pores and skin care brand Aveeno.

The actress earlier created a fragrance in 2010 under the title LolaVie.

“It’s been a calendar year-and-a-50 percent journey,” she instructed WWD about the fragrance. “I’d been questioned to do matters just before, and it hardly ever felt natural. But when Leon [Falic, president of the Falic Fashion Group] approached me to be concerned with the system from inception to fruition, I believed, ‘This could be a imaginative expression.’ And it is turned out to be an extension of myself as opposed to slapping my title on a little something.”

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